Visual Communication
Photography . Typography , Code Art, Character sketches. Logo and Poster Design, Interviews, Storytelling, Environment study
Given projects involved balancing visuals with messaging, utilizing video editing, GIFs, and photoshoots across various formats, including documentaries, interviews, and GIFs. Each project focused on creating engaging content tailored to the specific requirements of the format to enhance viewer experience.
Series of Backyard Photographs
A Monochromatic touch to photography, data collection, and art installation on various metaphorical views and applications represents the dichotomy present in our surroundings. Through careful curation and exploration, I aim to highlight the stark contrasts and complexities inherent in our environment. By employing these tones, I seek to evoke a sense of introspection and contemplation, encouraging viewers to delve deeper into the layers of meaning embedded within each image, dataset, and installation. This artistic approach serves as a visual narrative, prompting observers to reflect on the inherent dualities and contradictions that shape our perceptions and experiences.
MACHINES' MIND
This is observing the engager's information from a machine’s perspective which has no hard feelings. The illustration represents an overview of a machine’s mind which symbolically is a factory of coded instructions with binary conclusions, how the machine categorizes, filters, judges people’s data, and connects the dots respectively. The criteria considered in the playground experiment are present here which are proximity, contamination, and so on. But this depicts how the people respond to those criteria by claiming their personal information, history, etc, and how the machine digitally ‘judges’ a human.
Using black and white as a mediator, the gradience from white to black (back to foreground) is to represent the length of a machine's brain capacity to gain data. There are also stern and fluid strokes that after contemplation indicate what parts of a machine’s mind are voluntary and involuntary. The contrast in strokes, thin and thick, firm and fluid differ in importance and voluntary actions programmed by the brain. By blending acrylic and watercolors, the elements stand out contextually and visually.
SPACE ACTIVITY
Black and white thinking enables discreet categorization. The fallacy of this dichotomy is restricting two possible categories than an entire spectrum of possibilities. Each is the polar opposite of the other. This experiment is an analysis of a public space considering criteria that influence the positivity and negativity of that place. Positivity and negativity have ubiquitous considerations, such as the subject of interests, shape, emptiness, background, and multifunctional but this experiment looks at areas of influence to cause positive and negative energy or differentiation in a public space through surveillance analysis for a day.
The space here is a playground with various play parts and the criteria include – crowd intensity, occupancy, contamination, popularity, and traversal. The benchmark for these criteria is derived from Gestalt's principles which include Proximity, continuity, closure, similarity, and figure/ground. The black and white meaning shifts with each criterion by its visualizations through patterns and textures.
Typefaces
Exploring from different cultures and experimentations on type properties that can expand contract, overlap, space, and synchronize with more than one font, using my initials
Social Media
Promotion and Awareness posting for various contexts, following the company's format. Infographics and posters for event inauguration and data-oriented graphics. Striking the balance between content and visual and how to layer each intuitively.
Logo Design
Mascot or Design explorations on the themes of the company's intent. Simple yet informative and engaging
Sketches
Realism character and Tattoo designs. Explorations on art tools such as charcoal, pens and colored pencils, crayons, acrylic, and poster paints. How each tool can reflect an art piece's character on paper.
Code Art
Done in Processing and p5.js some contextual and some explorations
Explain with Gifs
How GIFs are used simplify the knowledge around CryptoCurrency or NFTs in various contexts. GIFs are also used to video political memes that are expressive and direct.DogeCoin in a video game context that has a lottery system, Depicting the decentralized bitcoin system as a food fight, A grid-like system of bitcoin transactions, and text messages of currency wars. A concept like Cryptocurrency can be expressed through animated mediums to capture the emotion, reaction, and essence of a topic of such complexity.
DISCOVERING PARADIGMS
Paradigms are tangible or intangible environment interaction, where each asset are interdependent on various scenarios.The video is about a day in the life of a chaat stall, observing visitors come by, stall setup and activities, surrounding exposure, ending with the mother's sit-down reflection. How all these factors create a tangible paradigm that is inclusive and interdependent.
Observing a bus stop junction, moments of rush, and desperation. An environmental paradigm where human activities are determined by the environment as well as by social and cultural factors, and that humans are strongly dependent upon the environment and its resources. A coexistence of stationary and nonstationary objects that embed relationships in public environments. The travelers and buses are positioned to synchronize during rush hours the placement of action and inaction movements in and around the paradigm of shifts and rush.
Hostel Caretaker Interview
A personal paradigm is observed by a caretaker lens through which she sees the world. Questions that were lifestyle-oriented and personal goals Understanding the program instilled in her subconscious mind interaction and relationships developed in her hostel / temporary home.
Memoryscape Walkthrough
An animated video with a video game influenced a trip down memory lane of the deceased grandmother. Five memorabilia located in each room (possible resemblance to her home) signifying insightful reflective memories of the grandmother, the good and the bad. The black and whiteness of each room represent the condition of the memory and sense of the past. Each room has one object in grayscale but colors up when approached near it, igniting the memory voiceover illustration, narrating scenarios that made the object special/ precious to the grandmother.The layout is inspired by the early 2000s video game top view format and the arrangement is sequentially carried out from one memory to another. The orange deuteragonist walking through each room could be you as a watcher or a universal grandchild. The last room is an emotional viewpoint seeing the grandmother's holographic projection, the last sight seen. Here the black and white is not just a mere visual aesthetic but allegorical to the past and collective memory.
24–09–2024