Prototyping in XR
AR/VR, Unity, Mixed reality, multiple medium prototyping
Using Extended reality in Invitation cards to enhance the experience an invitation already does. A sneak peek of the Auto Car exhibition show with a projection of the predicted space design with cars, banners and consultants layered out.
AutoCar Exhibition Invitation Card with AR experience of a preview of the event. REVIVE the excitement of visiting museums and shows through live invitation. Targeted to car enthusiasts, dealers, auto journalists, and Industry representatives. View in 3D on mobile/tablet. Done with Illustrator and Unity
Prototyping and Layout
Lego prototyping and digital top view arrangement of the AR preview to visualize layout design and placement and its role.
User Journey on the Experience
Journey mapping the Interaction behavior experience of the invitation car. Alignment correction, device to use and placement of the card are key steps in the journey.
Invitation Card Design
Elements of an Invitation Card in context to an AutoCar exhibition. The front cover includes the highlighted car, events timeline, date-day-time-location, and simulation marker. Unity must require sufficient tracker markers to track the simulation in real-time. The 3D objects used were car brands(fbx files), posters(jpeg files), people animations (design and animation from Mixiamo), and structured furniture to define space queries.
How would a flat experience like an invitation card come alive with 3D elements that are not only informative but a visual preview of the simulated exhibition to get a better structural understanding and meandering through stalls?
Recorded AR experience
Recorded Videos of the simulation through mobile by exporting the unity project to an apk file. One video is the highlighted car in action through a looped background. The other is a preview layout of the exhibition's structure with stalls, booths, cars, and people.
Highlighted car in action with background
Preview of the exhibition in AR